ISM: 02.–05.02.2025 #ISMCOLOGNE

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Press information of the exhibitors

Exhibitor press releases will be available here as soon as they are provided by the exhibitors.

Continuous improvement at Astra Sweets

At ISM, we are showing you the diversity of Astra Sweets as the ideal private label partner. Our assortment goes from gums and UFOs to mallows and hard candy. We strive to be a product leader and therefore we keep upgrading our sweets.

For 2024, we have improved the shape of various gum sweets, and optimized certain recipes to boost the fruity flavours. Our gum range has been expanded with vitamin C propositions and more vegan sweets. Our vegan showpiece this year is the vegan winegum, the newest addition to our well-loved English winegum family. Be sure to try our fluffy marshmallows as well. They are now even more tempting, featuring our improved vanilla aroma.

Visit our Astra Sweets stand in hall 4.2 to discover the above and so much more. Our Frisia brand has a stand right across the Astra booth.


Astra Sweets booth: hall 4.2 stand O018
Frisia booth: hall 4.2 stand O019

To the press compartment of Astra Sweets N.V.

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