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ISM Consumer Award

Who will claim the ISM Consumer Award 2026?

The ISM Consumer Award 2026 will once again choose the absolute consumers' favourite from an exclusive selection of products from the New Product Showcase. Together with ISM partner, @foodnewsgermany, 10 products are selected based on quality criteria, pricing and customer satisfaction to excel in a captivating competition.

The winning company will be duly celebrated on Monday, 2 February 2026, at 10:30 a.m. on the Talks & Tasting Stage in Hall 10.1.


These are the nominees

Brandt Protein Crunch
Euphoria chocolates in the praline
Genki Snackmix
Heat-Resistant Chocolate Roshen
Torres Ouegg 100% Egg White Crisps
Panettone taste Milk chocolate bar with orange peel
Peelerz Chili Mango Gummy Candy
nippon MINIS, Original & Limited Edition Matcha
Cookie Bar “Cinnamon Roll”
Caramel frozen muffin “Made with Lion”
ELEPHANT Pretzels Chili & Lime
Cookie Bar “XMAS Spice

Brandt Backwaren Vertriebs-GmbH | Brandt Protein Crunch Cocoa or Vanilla Style

Snacking with a protein boost: Brandt Protein Crunch combines an extra portion of protein with Brandt’s signature crunchy goodness. Available in 2 delicious varieties: Kakao and Vanilla Style.

ICAM S.p.A. | Milk Chocolate bar with gingerbread-flavoured biscuit

A winter full of surprises: milk chocolate with gingerbread-flavored biscuit. Limited edition – the perfect gift for the holidays and for magical moments of indulgence!

Foodlink BV | Genki Snackmix

Hi, I’m Genki! I love exploring Asia and discovering the most distinctive and traditional flavours. I’ve brought you some of my favourites from Japan, Korea and China and turned them into addictive snackmixes.

Roshen | Heat-Resistant Chocolate

Heat-Resistant Chocolate by Roshen — an innovative chocolate that doesn’t melt in high temperatures: Dark up to +50 °C, Milk up to +40 °C. Convenient to enjoy anytime, anywhere.

Patatas Torres | Torres Ouegg 100% Egg White Crisps

Torres is one of the most awarded potato chips brands in the world, with presence in more than 60 countries, on 5 continents, and more than 50 years of experience.

ICAM S.p.A. | Panettone taste Milk chocolate bar with orange peel

A fine milk chocolate bar with Panettone flavor and a hint of orange peel, bringing back the iconic taste of tradition. A limited edition treat for magical winter moments!

Amos Sweets | Peelerz Chili Mango Gummy Candy

Sweet tropical mango meets a surprising spicy center for the perfect balance of flavor. This unique sweet and heat snack is the ultimate adventurous treat for lovers of bold combinations.

Hosta - Werk für Schokolade-Spezialitäten GmbH & Co. KG | nippon MINIS, Original & Limited Edition Matcha

Light, crispy puffed rice coated in fine chocolate – in a modern one-bite size. As Original with milk chocolate or a Matcha Limited Edition, nippon offers indulgent snacking to share or enjoy on your own.

Gottfried Wicklein GmbH & Co. KG | Cookie Bar “Cinnamon Roll”

Our new “Cinnamon Roll” cookie bar combines soft, buttery cookie dough with a delicate sugar glaze – like a breakable, shareable cinnamon roll. Spiced, festive and irresistibly delicious.

KuchenMeister GmbH | Caramel frozen muffin “Made with Lion”

Super moist frozen muffin with a real crunch! The “Made with Lion” muffin combines chocolate and Lion topping for a sweet treat. Perfect for bake-off stations and super chocolatey and caramely!

ALKA TRADING CO. | ELEPHANT Pretzels Chili & Lime

Craving a bold twist? Treat yourself with our crispy, thin pretzels bursting with Chili & Lime flavour. Discover the perfect balance of hot and fresh in every bite.

Gottfried Wicklein GmbH & Co. KG | Cookie Bar “XMAS Spice

The first festive cookie slab: “XMAS Spice” combines crunchy cookie dough, fine Christmas spices, sugar glaze, and a wintry ornamental pattern. Easy to break – perfect for sharing and enjoying.


About foodnewsgermany

Foodnewsgermany is THE industry magazine for food news and food trends. On @foodnewsgermany , the largest social media channel for food news, brand new foods & drinks, current food trends and, of course, news about the Consumer Award are regularly posted.

The food community of 187,000 followers is given a voice here. Each individual can help decide which creation deserves to be honoured as the most popular product.

Venue Award ceremony

Hall: 10.1 | Talks & Tasting Stage

Date: Tuesday, 2 February 2026, 10:30 a.m.

Follow @foodnewsgermany on Instagram