ISM: 30.01–02.02.2022 #ISMCOLOGNE

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American Licorice Co. | Exhibitor on the ISM - the world's largest trade fair for sweets and snacks

American Licorice Co.

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American Licorice Co.
1914 Happiness Way
Laporte ,IN 46350
United States of America
+1 219 344 0285
+1 219 324 1490
List of Products
Press Release
Company & products
List of Products

This exhibitor shows the following products and commodity groups:

Trend subjects

Allergy friendly
Limited edition
Sugar free

Target and sales markets

Middle East
New Zealand
Others Central America
Others Oceania
Others South America
South Africa
South East Asia
The Americas
Western Europe
Press Release
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Company & products
Red Vines & Sour Punch

When American Licorice® Company started in 1914, the founders never imagined over 100 years and five generations later the same small batch process would still be used to make candy with a classic taste and a unique texture. It wasn’t until the late 1960s that the Red Vines® brand was started in San Francisco, California and has since grown to become an essential part of celebrating life’s sweetest moments. Opening a jar of Red Vines® implies a willingness to share something sweet with others, and these small acts of kindness turn strangers into friends. The Red Vines® brand encourages acts of kindness that go beyond sharing Red Vines® candy to connect with people in a positive way. Like Red Vines®, life is best enjoyed when shared. Join in by sharing peace, love and Vines.

As one of the first brands to enter the U.S. sour candy market in 1990, Sour Punch® candy began with sour, fruit-flavored straws. Today, whether fans love straws, bites, or twists, they can count on Sour Punch® candy to delivery sweet-yet-sour bliss in every bite. With its signature sour coating, every flavor can be the best flavor. American Licorice Company, makers of Sour Punch® Straws continue to look for ways to broaden our mission of Corporate Social Responsibility. We want our impact to reach beyond lessening our carbon footprint, supporting locals with a community garden, high school mentoring programs and countless donations and service hours. So, we took a step back and looked within to see how our brands could have a purpose for good. During the reflection process for our Sour Punch® Brand, an amazing message of “Embrace Your Punch” emerged. This message is about self-love and embracing what makes YOU and each and every one of us different. It’s about appreciating and celebrating those differences. We want people to focus on choosing kindness and what a profound difference that could make if we all made that choice a little more often.