ISM: 31.01–03.02.2021 #ISMCOLOGNE

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New Product Showcase

A dazzling appearance for your new products!

ISM New Product Showcase

The New Product Showcase has established itself as a successful and popular platform for the top innovations of ISM and has been a visitor magnet at ISM since 2009. Once again in 2021, we are offering you the opportunity to impressively present your new products in hall 2.2.

This is where the decision-makers selectively inform themselves about the new products of the sweets and snacks industry. An independent jury (experts from industry, trade and scientists) selects the three most innovative products of ISM 2021.

The offer: more attention, more chances to make contacts, more business!

  • High-quality special event in hall 2.2
  • Attractive hotspot for all decision-makers
  • Additional placement of the products on the ISM website plus direct contact to you
  • Faster access to product information through QR codes
  • Supportive communication from the ISM press service
  • Easy visitor orientation

The costs

Your presence at the special event and on the website will cost you a one-off charge of Euro 679.00 plus VAT per display window.

Please note that the number of display windows is limited and only products which has been relaunched after the ISM 2020 can be registered.

New Product Showcase

Our flyer chart contains all important facts and figures at a glance.

Download ISM New Product Showcase flyer (.pdf)

New Product Showcase application form

This is how to take part:

Simply mail the application form back to us and we will get in touch with you immediately.

Download application form (.pdf)

The arguments: The response to ISM 2020 in figures!

  1. The trade visitors' most important trade fair objective is gathering information on new products (64% agreed)
  2. 77% of the trade visitors appreciate having the opportunity at ISM to inform themselves about new products and trends
  3. 68% of the trade visitors are familiar with or visit the New Product Showcase, it is thus the most well-known special event at ISM

Francesco Voncken

Your contact

Francesco Voncken
Project Assistent
Tel. +49 221 821-3061
Fax +49 221 821-3340
Write an e-mail