GOING VIRAL: how to make your product the next big thing!

In today's digital world, virality is no longer a coincidence. In this presentation, we will show how products and brands can be placed at the centre of attention in a targeted manner. Using an exciting customer example, we will illustrate how virality can be made more predictable and tangible.

This presentation is a must-see for anyone who wants to rethink marketing and communication. We will put an end to the myth that virality is pure coincidence - and show you how to design your campaigns in such a way that they capture the attention of your target group. Be inspired by creative concepts, smart strategies and practical hacks that will turn your brand into the next big hype. There's no dry theory here, just practical tips that will catapult you straight to the next level!