Why ISM is worthwhile for you

Only ISM presents all the relevant innovations and seasonal items. The convenient dates at the beginning of the year enable you to plan individual seasonal business in good time.

Good reasons for ISM

Year for year approx. 38,000 trade visitors meet up in Cologne. ISM offers more than 1,600 exhibitors a platform for their products.

The trade fair segments of ISM cover the entire market for sweets and snacks and offer a global overview.

ISM is tailor-made to suit your needs and those of the trade. Exclusively end products destined for sale in retail outlets are presented at ISM.

ISM is exclusively open to trade visitors and here especially to bulk buyers.

ISM is a trendsetter and source of ideas for the sweets and snacks industry. This is the only place where you can comprehensively inform yourself about all the trends, the market action and your competitors‘ activities.

Because the trade fair is scheduled at the beginning of the year the season business can be ideally planned and presented. So, you won't miss out on any turnover opportunity.

Benefit among others from the early bird advantage and quantity-based rates, the ISM complete stand, the Newcomer Area or the “New Product Showcase” special event.

among the exhibitors (95 % would recommend the trade fair) and among the visitors (83 % say they “achieved their trade fair targets”).

Infrastructure, major economic hub, hotels/food service, media city - the Cathedral City definitely has plenty to offer!

At the yearly and simultaneously staged trade fair you can inform yourself about new solutions and further developments for recipes and the production and packing of sweets and snacks.

Facts and figures