New Product Showcase

A dazzling appearance for your new products!

New Product Showcase

The New Product Showcase has established itself as a successful and popular platform for the top innovations of ISM. Once again in 2019, we are offering you the opportunity to impressively present your new products in hall 2.2.

This is where the decision-makers selectively inform themselves about the new products of the sweets and snacks industry. As in the years before, in addition to the best innovations of the special show, an additional prize will be awarded for the most innovative packaging of the special show - the ISM Packaging Award powered by ProSweets Cologne.

The offer: more attention, more chances to make contacts, more business!

  • High-quality special event in hall 2.2
  • Attractive hotspot for all decision-makers
  • Additional placement of the products on the ISM website plus direct contact to you
  • Faster access to product information through QR codes
  • Supportive communication from the ISM press service
  • Easy visitor orientation

The costs:
Your presence at the special event and on the website will cost you a one-off charge of Euro 649.00 plus VAT per display window.

Please note that the number of display windows is limited!

This is how to take part:
After application, entry in the New Product Showcase online participant directory.

The arguments: The response to ISM 2018 in figures!

  • The trade visitors' most important trade fair objective is gathering information on new products (63 % agreed)
  • 77 % of the trade visitors appreciate having the opportunity at ISM to inform themselves about new products and trends
  • 68% of the trade visitors are familiar with or visit the New Product Showcase, it is thus the most well-known special event at ISM